I love seeing proximity-based innovation grow in mobile apps. If you’re building an app think about adding driving directions to your store.
Monday, April 23, 2012
Be aware of phishing attempts. As phishers become more savvy, their emails look more credible. Check URLs closely and verify that they are legit.
Posted by Vidi Emi at 8:43 AM
Friday, April 20, 2012
Be just as strict with remote access. Your VPN should be using the strongest possible encryption method. Only offer VPN to employees who have valid business reason. A VPN connection is a door to your LAN, and should only be open when it needs to be.
Posted by Vidi Emi at 9:22 AM
Thursday, April 19, 2012
Be strict about employee access. When someone no longer needs access, delete that user THAT DAY. Shared user accounts and passwords are insecure SO DON'T DO THAT!
Posted by Vidi Emi at 9:01 AM
Wednesday, April 18, 2012
Be vigilant about passwords. Most intrusions happen through the front door vs. the technical back door. Enforce strong passwords and change it periodically. Set expiration dates on passwords, and enforce password histories.
Posted by Vidi Emi at 10:19 AM
Monday, April 16, 2012
Thursday, April 12, 2012
Wednesday, April 11, 2012
An email with a link to your website is advertising not relationship building. Add a question or a poll in order to create a dialogue. Adding these requests in an e-mail that drives them to either a dedicated landing page or a social network transforms e-mail from a one-way ad into a branded interactive experience. A real relationship is about give-and-take over time not repeated blasts of short form ads.
Posted by Vidi Emi at 3:07 PM
Friday, April 6, 2012
A client posts on your Facebook wall and or positively tweets about your brand these actions are great for eMail triggers for thank you message or a more personalized message.
Posted by Vidi Emi at 8:50 AM