Wednesday, June 15, 2011

Soft Bounce...

A soft bounce most time is the result of a full inbox, or a technical problem whereby the connection is down or lost over the time your email was sent. Internet service provider’s (ISP) generally take this into consideration, however if your message soft bounces the same email address more than say 5 times in a row, you should consider removing it from your active subscribers list. Many email marketing solutions will do this for you automatically.

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