1, Appearance (1st Impressions Matter)
2, Transactional Assurance (Order is secure and my email won't go on a spam list...)
3, Experts in product (Great support pre and post sales)
4, Consensus of Peers (Social proof with good reviews, Testimonials)
Thursday, April 7, 2011
4 Key Points in Building Trust Online...
We are social by nature and we crave trust... so what are the 4 key points in building trust online?
1, Appearance (1st Impressions Matter)
2, Transactional Assurance (Order is secure and my email won't go on a spam list...)
3, Experts in product (Great support pre and post sales)
4, Consensus of Peers (Social proof with good reviews, Testimonials)
1, Appearance (1st Impressions Matter)
2, Transactional Assurance (Order is secure and my email won't go on a spam list...)
3, Experts in product (Great support pre and post sales)
4, Consensus of Peers (Social proof with good reviews, Testimonials)
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