Tuesday, December 21, 2010

Triggered Emails is core to 1 to 1 Marketing...

Vidi Emi has has been setting up triggered message automation for many of our customers for years now.

Triggered Messages fall into 3 categories.

Time Based – Where someone comes to the site and that starts the clock that sends the emails out upon a day plus x factor.

Behavior Based – Someone visits your site and puts something in a shopping basket and abandons it.... Armed with that info you could send an email featuring that product.

Transaction Based – When a customer purchases something you can send a email with a special offer if they come back and review the product.

Hard part is taking the first step…. You won’t regret it!

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